Alex and Ani
Store Fixtures & Monthly Signage Programs
Client Objectives:
- Single-source vendor capable of working in many different substrates with a very high level of finish in extremely short cycle times
Deliverables:
- Wood, plastic and metal jewelry and accessories displays
- Signage that was digitally printed, individually store-specific kit-packed and fulfilled in-house on a monthly basis for each of 120 locations, including:
- Magnetic receptive
- Banners
- Cling
- PVC
- Styrene
- Foam core
Results:
- Overall cost reduction through the provision of substrate and engineering options that maintained both aesthetic requirements and functionality for store personnel at the retail level
- Rapid turnaround for all client-initiated changes due to our vertical manufacturing capacity including multiple digital presses and in-house tool-making, die-cutting and mounting.
