Sidekicks & Powerwings

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Sidekicks, also known as powerwings, are display extensions that may attach to endcap fixtures/displays, an otherwise unused but premier visual space.

They provide a powerful and exciting visual break for the consumer. When well designed, they both elicit surprise and induce impulse.

Among other benefits, sidekicks and powerwings are:

  • Usually temporary and therefore lower in cost
  • Easily updated and replaced
  • Delivered fully loaded with product so little or no assembly is required
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