Store Fixtures and Retail Signage for Alex and Ani

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Alex and Ani

Store Fixtures & Monthly Signage Programs

Client objectives:

  • Single-source vendor capable of working in many different substrates with a very high level of finish in extremely short cycle times

Deliverables:

  • Wood, plastic and metal jewelry and accessories displays
  • Signage that was digitally printed, individually store-specific kit-packed and fulfilled in-house on a monthly basis for each of 120 locations, including:
    • Magnetic receptive
    • Banners
    • Cling
    • PVC
    • Styrene
    • Foam core

Results:

  • Overall cost reduction through the provision of substrate and engineering options that maintained both aesthetic requirements and functionality for store personnel at the retail level
  • Rapid turnaround for all client-initiated changes due to our vertical manufacturing capacity including multiple digital presses and in-house tool-making, die-cutting and mounting.
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